Tombstone 2006

This article briefly summarizes information regarding Buddhist tombs (which comprise the majority of tombs in Japan) tombstones and the tombstone industry.

1. History of tombs
  The word sekito (stone pagoda) originated from the old Indian term stupa, which means “pagoda.” It is said that the word stupa was transliterated as sotoba in Chinese, which was then shortened to to in Japanese. Therefore, it can be assumed that the ritual of holding memorial services for the dead by making stone pagodas was introduced to Japan from India along with Buddhism. Gorinto, considered a unique Japanese shape of tombstone, is also said to be an image of the pot containing Buddha’s ashes, placed within a stupa.The rectangular column-shaped sekito, currently the most commonly seen in Japan, was influenced by the memorial tablet-shaped stone pagodas of China, developing into its current shape over many years.
 
There are many kinds of stones used for tombstones today, but the most popular is granite. Meanwhile, the standard for one tomb lot in Japan is approximately 5m2.

2. The stone industry
  Tombstones, the central symbol of tombs, are one of the many products made with stone; here is some information on the stone industry in general.Below is a rough estimate of market structure by field in the Japanese stone industry.

Tombstone industry 270 to 280 billion yen
Construction/dimension stones 90 to 110 billion yen
Atmosphere stone works 45 to 48 billion yen
Stone sculptures 22 to 24 billion yen
Stone cutters/processing equipment 14 to 18 billion yen
Total 441 to 480 billion yen
(2003)

As can be seen from the above, the tombstone industry is most major field , accounting for about 60% of the stone industry.

The general trend in the stone industry in the recent years is for dependency on China to become quite high. In other words, manufacturing bases have moved to China; it has even come to the stage where some domestic raw stones are processed in China. Further, from the international perspective, the Japan-China relationship in the stone trade is largest in scale.

3. Transition of the tombstone industry
  From hereon, the topic will be tombstones and their industry, the main subject of this article.
 
a. Outlook on demand
The demand estimate is based on the number of deaths, which, overall, is expected to increase during the next three decades, in which the baby-boom generation is expected to pass away; after that, the number will gradually decrease due to the declining birthrate etc.
 
Although the number of deaths will increase in the next few decades, the market size of the tombstone industry is expected to decrease gradually due to price competition, tomb simplification and the popularization of tombs with permanent memorial service. (See “c ”,for details of tombs with permanent memorial service.).
 
b. Trend toward transfer to overseas
As mentioned above, the domestic stone industry itself is hollowing out, as is the case with many traditional Japanese industries. Amidst the trend (generated by the appreciating yen) toward moving manufacture bases to developing countries with low labor costs, the tombstone industry, like other industries, is now moving its long-cultivated traditional skills overseas.
 
Stone product importation began over 30 years ago from South Korea. These were not tombstones, but were mainly non-complicated processed goods such as steppingstones and lanterns. At that time, there was an offer from South Korea to sell raw stones with the purpose of acquiring foreign currency; there was hardly any processing technology in South Korea, where they were unable to process tombstones that required sophisticated skills. In 1973, a company in Japan established a subsidiary in South Korea; this marked the beginning of the partnership of stone industries in Japan and South Korea. From then on, many domestic companies expanded to South Korea, and with technical guidance from Japan and implementation of the latest facilities, South Korean tombstones have now reached a level of quality equal to domestic ones. However, due to a low-price offensive by China and a price collapse in the overall Japanese funeral business, the current mainstream in the Japanese tombstone market is Chinese products.
 
Tombstone imports from China began approximately 30 years ago, as in South Korea, but expansion to China by Japanese corporations took a little more time. A joint venture was established by a Japanese company in Fujian in 1985, which led to the establishment of a number of other joint-ventures; in 1994, China exceeded South Korea in import amount. Many plants in China have acquired ISO certification, in consideration of the Japanese market, which emphasizes quality, and the types of stones they handle are increasing from just granite to include Italian marble, etc.; it is becoming an international stone processing industry.
 
Further, plants etc. have been established in India by companies from South Korea and other countries; they are beginning to process tombstones for export to Japan.
 
Currently, the total domestic tombstone demand is approximately 280,000 per year; below is the breakdown.
Imported produc 240,000 plus several thousand
(of these, Chinese products: 240,000, South Korean products: several thousand, Indian products: about 1,000)
Processed in Japan 38,000
(of these, imported material: 20,000, domestic material: 18,000)

c. New trend
Due to changing views regarding tombs, increasing difficulty in acquiring space in urban areas and for other reasons, new types of tombs are emerging, as listed below.
 
First, tombs differing in appearance/structure:
(1).Standardized tombstone: tombstones processed in China or other countries into three-step tombs or Western-style tombs.
(2).Cemetery building: cemeteries using the basement or rooftop of the main building of a temple, or a building especially for tombs.
(3).Charnel type: where ashes are placed in a special location within temples as the resting place. This includes indoor (sometimes outdoor) locker-type tombs.
(4).Wall-type tombs: seeks to make efficient use of limited land.
(5).Original tombs for individuals: tombs created using unique ideas and designs by individuals. This type includes tombs using marble.
(6).Plate-type: where ashes are buried in grassy lawns and a plate is placed over them.
 
Secondly, tombs differing mainly in their usage:
(1).Fixed-term tomb: established to prevent unpaid management expenses, should the tomb become deserted.
(2).Non-religious or highly-religious tombs: tombstones with non-religious words such as “dream,” “peace” and “love” engraved on them, or those engraved with prayers of various religious sects such as “namuamidabutsu” instead of the traditional “tomb of xxxx family” are increasing.
(3).Tombs for two families joined by marriage, or for husband and wife: due to changes in family structure, some tombs are for two families joined by the marriage of a son and daughter, and some for just the husband and wife.
(4).Tombs with permanent memorial service: tombs created within a temple by those who know beforehand that, after death, no one will be left to take care of the tomb. Memorial service is conducted by the resident priest for a fixed period.

4. The future of the tombstone industry
  As stated above, the tombstone industry is struggling, and as with other industries, is carrying out various measures to provide new services that match the trends of the times and find a means of survival. Here are some specific examples.
 
(1). Implementation of “Ohaka Director System”
This system tests participants concerning “wide-ranging knowledge and education regarding tombs in order to promote correct understanding and popularization of Japanese tomb culture.” Since 2004, the test is held annually by the Japan Stone Industrial Association, helping raise awareness in those engaged in related businesses.
(2).Issuance of “Home proof of Stone”
In response to the wishes of consumers to have accurate information regarding the products they are to purchase, just as with origin indication of foods etc., certificate is issued by the Japan Stone Industrial Association, including information on the stone type, country of origin, location of processing, name of importer and name of distributor.
(3).Launching related services
Typical case of such services is tombstone cleaning. Cleaning tombstones and removing graffiti etc. requires specialized knowledge; some companies are already making use of this knowledge and experience to expand their franchise networks nationwide. This will become a foothold for seeking out new demands, such as tomb reforming and rehabilitation.
 
Values and the social environment will continue to change in Japan; it is difficult not to wonder what type of tombs will be built several decades from now - to say nothing of several centuries - and how those tombs will be visited/serviced.
 
Lastly, here is the transition in imports of raw stone as well as products of granite, the most popular stone for tombstones, by major exporting countries.


Transition in imports of raw granite (Weight)
(Unit: 1,000 t)
  1991 1994 1997 2000 2003
South Korea 242.6 169.6 69.2 21.5 2.1
China 296.4 312.6 154.2 46.1 10.9
India 212.5 180.9 93.7 38.7 14.1
Other 408.9 313.2 215.7 116.1 31.8
Total 1,160.4 976.3 532.8 222.4 58.9

Transition in imports of granite products (Amount)
(Unit: million yen)
  1991 1994 1997 2000 2003
South Korea 28,681.9 16,629.4 8,811.2 1,992.7 591.1
China 5,916.2 24,993.4 60,355.5 60,228.9 73,012.3
India 2,488.2 2,743.7 3,001.7 1,325.4 1,197.0
Other 22,176.1 6,266.0 6,516.0 3,274.6 1,672.0
Total 59,262.4 50,632.5 78,684.4 66,821.6 76,472.4

(This article was based on “The Stone Industry Yearbook, 2004 Edition” published by Sekibunsha Co., Ltd. Prior permission was given by Sekibunsha in writing out this article.)



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